Marketers and Advertising Agencies
Search advertising continues to grow, with more and more companies spending more and more money on sponsored links. There are two basic ideas for success in this overcrowded market place; spend more than your competitors to capture the top keywords, or aim for the long tail of search and increase conversion rates with highly targeted terms that cost less.
We're advocates of the second strategy. With HitTail's Premium service search advertisers are able to do two things they were not able to do before: track and separate their paid and organic search hits in real-time, and export keyword suggestions directly into an AdWords campaign from the HitTail interface.
The best part of all is that the long tail keywords HitTail extracts from a site's search data often convert better, and at lower prices, than more competitive keyword buys.
Find out more about our suite of products by visiting our pricing page or check out our guest login to see how HitTail works.
Testimonials "HitTail has been a significant factor in most of the campaigns I manage, and I think one of the best real-time tools available for sending inexpensive traffic to your site. My HitTail campaigns blow away my other campaigns in all aspects of performance, most importantly financially." - Gary Beal, PPC Manager
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